The Customer Contact Blog

A collection of expert insights and event news to help you accelerate growth.

Show Me the Money – A Step-by-Step Guide

Last month, I broke down why proving CX ROI is such a struggle. I’ve been there—knowing the work delivers real value but watching leadership shrug because the impact isn’t spelled out in dollars. Too many CX teams track metrics that don’t resonate with execs, making it easy for them to dismiss our work as a “nice to have” instead of a business...

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Contact Center Solutions Outlook for 2024

During the COVID-19 pandemic, the Customer Experience (CX) industry saw a significant shift with the adoption of work-at-home (WAH) models and cloud-based contact center-as-a-service (CCaaS), driving investments up in 2021 and 2022. As companies aim to align CX with...

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